Potential of Public Relations and Social Media

Professionals in the public relations industry embraced social media early on. And, in fact became some of the very first individuals to do so. Due to this, they are usually the ones, who are leading the pathway regarding the social media landscape. They are doing this as they consult with clients; strategize on a PR team, et al. Over the last decade and even more, the World Wide Web has obviously had a great impact on how professionals within the PR industry function. With social media more recently transforming the way PR is done.